Bright Language EN https://brightlanguage.com/ Mon, 08 Sep 2025 07:02:02 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.3 https://brightlanguage.com/wp-content/uploads/2020/10/cropped-favicon_bright-language-32x32.png Bright Language EN https://brightlanguage.com/ 32 32 How to Choose the Right Language Assessment Tool for Hiring and Training https://brightlanguage.com/blog/2025/09/08/how-to-choose-the-right-language-assessment-tool-for-hiring-and-training/ Mon, 08 Sep 2025 07:00:45 +0000 https://brightlanguage.com/?p=12784 Discover how to select the best language assessment tool for recruitment and training. Learn the key features HR and L&D teams should prioritize in 2025. In today’s global workplace, effective communication across languages is not just a plus, it is a business necessity. Whether you’re hiring international talent, building multilingual customer support teams, or upskilling…

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Discover how to select the best language assessment tool for recruitment and training. Learn the key features HR and L&D teams should prioritize in 2025.

In today’s global workplace, effective communication across languages is not just a plus, it is a business necessity. Whether you’re hiring international talent, building multilingual customer support teams, or upskilling employees, choosing the right language assessment tool is critical.

But with so many options available, how do you know which solution will truly fit your organization’s needs? This guide breaks down the most important features to consider when selecting a language testing platform for hiring and training success.

1. Speed and Reliability of Results

Recruitment and training processes often run on tight schedules. Waiting days for assessment results can slow down hiring decisions or delay internal promotions.

Look for a solution that delivers:

  • Fast results
  • Internationally recognized and reputable assessments
  • AI-powered assessments for scenario-based evaluation
  • Assessments in multiple languages for organizations operating globally

2. Alignment with International Standards

Consistency matters when evaluating language skills across different regions or departments. A reliable assessment should align with global benchmarks such as the Common European Framework of Reference for Languages (CEFR).

This ensures that results are:

  • Universally recognized
  • Comparable across candidates and markets
  • Easy to interpret for HR teams and managers

3. Flexibility and Customization

Not every role requires the same level of language proficiency. For example, a customer service agent might need strong speaking skills, while a project analyst may rely more on reading and writing.

Choose a tool that allows you to:

  • Combine or separate skills (reading, listening, speaking, writing)
  • Offer assessments in multiple languages
  • Adapt assessments to specific industries or job contexts
  • Tailor reporting to highlight the most relevant competencies

4. Candidate Experience

A complicated testing experience can discourage talented candidates. Modern assessments should be:

  • Remote-ready and accessible anytime anywhere
  • Intuitive and user-friendly, with clear instructions
  • Scenario-based, reflecting real workplace or life situations

A test that feels relevant and engaging not only benefits candidates but also provides more authentic results.

5. Support and Integration

The best assessments go beyond testing, they integrate seamlessly into your workflows. Consider:

  • Integration with ATS or LMS platforms via APIs
  • Dedicated client support to help HR teams manage large-scale testing
  • Multilingual customer service for global organizations

Conclusion

Selecting the right language assessment tool comes down to finding a solution that is recognized, reliable, flexible, and aligned with international standards. By focusing on these factors, HR and training teams can make smarter hiring decisions, boost employee development, and create stronger multilingual teams.

If you’re ready to explore a modern assessment solution that checks all the boxes, contact us to discover how Bright Language can support your recruitment and training strategy.

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Introducing Bright AI, the new AI-Powered Scenario-Based English Speaking Test developed by Bright Language https://brightlanguage.com/blog/2025/03/07/introducing-bright-ai-the-new-ai-powered-scenario-based-english-speaking-test-developed-by-bright-language/ Fri, 07 Mar 2025 08:10:39 +0000 https://brightlanguage.com/?p=12758 We are thrilled to announce the launch of Bright AI, our innovative AI-powered Scenario-Based English Speaking Test at Bright Language! This cutting-edge assessment is designed to evaluate English-speaking proficiency in real-world communication settings, providing valuable insights into transferable skills demonstrated by candidates during the test. Why Choose Our Scenario-Based AI Speaking Test? Bright AI integrates…

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We are thrilled to announce the launch of Bright AI, our innovative AI-powered Scenario-Based English Speaking Test at Bright Language! This cutting-edge assessment is designed to evaluate English-speaking proficiency in real-world communication settings, providing valuable insights into transferable skills demonstrated by candidates during the test.

Why Choose Our Scenario-Based AI Speaking Test?

Bright AI integrates the latest advancements in artificial intelligence to assess spoken English skills comprehensively, ensuring fair and objective evaluation without human bias.
Here’s what sets it apart:

  • Scenario-Based Evaluation – The test simulates real-life professional and social situations, allowing candidates to showcase their communication abilities in authentic contexts.
  • Valuable identification of Transferable Skills – Beyond language proficiency, the test identifies key soft skills, such as problem-solving, adaptability, and critical thinking, displayed during the assessment.
  • Advanced AI TechnologyMachine learning algorithms ensure highly precise and consistent scoring, eliminating human subjectivity.
  • User-Friendly Experience – The intuitive test interface makes assessment seamless for all users.
  • Immediate Results – No waiting time! Same day performance report, allowing candidates to identify strengths and areas for improvement.
  • Global Accessibility – The test is available online, making it easy for individuals and businesses worldwide to evaluate English proficiency anytime, anywhere.

How Does It Work?

  • Scenario-Based Prompts – Candidates engage in interactive role-play situations relevant to workplace or daily life interactions.
  • Real-Life Communication Challenges – The test presents prompts that require decision-making, problem-solving, and clear articulation.
  • AI Analysis – The system analyzes responses in real time, focusing on key linguistic and soft skill criteria.
  • Detailed Report on Transferable Skills – A comprehensive feedback report is generated after test completion, highlighting English proficiency and transferable skills demonstrated.

Who Can Benefit from This Test?

  • Companies & HR Teams – Identify candidates with strong communication skills and field related experience for recruitment and employee assessments.
  • Universities & Academic Institutions – Evaluate students’ speaking skills and soft skills development for academic and professional readiness.
  • Language Learners & Professionals – Gain insights into your English level while understanding how your communication skills apply in real-world scenarios.

At Bright Language, we are committed to enhancing language assessment through innovation. Our AI-powered Scenario-Based English Speaking Test is the perfect solution for businesses, educators, and learners seeking a fast, objective, and skill-focused evaluation tool.

Ready to check your English level and showcase your transferable abilities?

Try the Bright AI Speaking Test today!

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The Power of Tailored Language Tests: A Key to Success in Professional and Academic Fields https://brightlanguage.com/blog/2024/09/10/the-power-of-tailored-language-tests-a-key-to-success-in-professional-and-academic-fields/ Tue, 10 Sep 2024 07:24:51 +0000 https://brightlanguage.com/?p=12624 In an increasingly globalized world, proficiency in multiple languages has become a critical asset, opening doors to numerous opportunities in both professional and academic arenas. Generic language assessments may offer a broad evaluation of linguistic capabilities suitable for certain purposes but we are seeing more and more an increasing demand for language assessments that are…

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In an increasingly globalized world, proficiency in multiple languages has become a critical asset, opening doors to numerous opportunities in both professional and academic arenas. Generic language assessments may offer a broad evaluation of linguistic capabilities suitable for certain purposes but we are seeing more and more an increasing demand for language assessments that are adapted to specific fields. This is where Bright Language’s written and oral tailored language tests come into play, offering a more accurate and relevant measure of a candidate’s ability to thrive in a particular environment.

Why Tailored Language Tests Matter

1. Meeting Specific Professional Needs

Different professions require distinct language competencies. For instance, the language skills needed by a healthcare professional differ significantly from those required by a legal expert. A tailored language test designed for the medical field would emphasize terminology, patient communication, and comprehension of complex medical texts, while a test for legal professionals might focus on legal jargon, courtroom discourse, and the ability to interpret statutes and contracts.

By tailoring language tests to specific fields, companies and institutions can ensure that their employees or applicants possess the precise language skills necessary to excel in their roles. This not only enhances job performance but also reduces the risk of miscommunication, which can be particularly costly in high-stakes industries like law or medicine.

2. Enhancing University Admissions Processes

Universities are increasingly recognizing the value of tailored language assessments. For students applying to specialized programs—such as engineering, business, or the arts—specialized language tests might provide an added value.

A tailored language test can evaluate a student’s proficiency in the specific language and terminology relevant to their intended course of study. For example, a tailored test for an engineering program might assess the student’s ability to understand technical instructions, write lab reports, and engage with scientific literature. By using these specialized assessments, universities can better gauge whether a student is prepared to meet the academic demands of their program.

3. Boosting Confidence and Performance

Taking a language test that is relevant to one’s field can boost a candidate’s confidence, knowing that the assessment is designed with their specific needs in mind. This tailored approach can also provide a more positive testing experience, as candidates are likely to encounter language scenarios they are familiar with, rather than abstract or unrelated content.

Moreover, tailored language tests can provide more actionable feedback, helping candidates identify areas for improvement that are directly applicable to their professional or academic pursuits. This targeted feedback is invaluable for personal development, guiding candidates on how to enhance their language skills in ways that will benefit them most.

Tailored Tests: A Competitive Advantage

For organizations and educational institutions, offering or requiring tailored language tests can serve as a competitive advantage.

At Bright Language, we continuously work to provide innovative linguistic solutions to help organizations make informed decisions in the selection and recruitment of the most qualified candidates with the specific language skills needed to thrive in a particular environment. This not only improves the overall quality of the workforce or student body but also contributes to the reputation of the organization or institution as one that values and supports excellence.

The Future of Language Testing

As the demand for specialized language skills continues to grow, the role of tailored language tests will become increasingly important. Companies and universities that embrace this approach will be better equipped to meet the needs of a diverse and evolving global landscape.

Investing in tailored language assessments is not just about testing language proficiency—it’s about ensuring success in specific contexts, whether that’s in the boardroom, the courtroom, the operating room, or the classroom.

By aligning language testing with the demands of particular fields, we can better prepare individuals to meet the challenges of their chosen professions and academic pursuits.

Conclusion

In conclusion, Bright Language’s innovative tailored language tests represent a significant advancement in the way we assess language proficiency. By focusing on the specific needs of various professional fields and academic disciplines, these tests provide an accurate and relevant measure of a candidate’s abilities. For organizations and educational institutions, adopting tailored language assessments is a strategic move that ensures the selection of individuals who are not only linguistically proficient but also equipped to excel in their specialized roles. Contact us to learn more about our tailored language solutions and start recruiting the best candidates for your organization.

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Ensuring Academic Integrity: The Use of Proctoring Tools in Securing Bright Language Online Tests https://brightlanguage.com/blog/2024/06/27/ensuring-academic-integrity-the-use-of-proctoring-tools-in-securing-bright-language-online-tests/ Thu, 27 Jun 2024 07:00:46 +0000 https://brightlanguage.com/?p=12615 The post Ensuring Academic Integrity: The Use of Proctoring Tools in Securing Bright Language Online Tests appeared first on Bright Language EN.

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In the fast-evolving landscape of online education, maintaining the integrity of assessments is essential. As educational institutions increasingly turn to online testing, the need for robust proctoring tools has never been more critical. These tools not only ensure the validity of online tests but also help safeguard against cheating and credential falsification. For these reasons, at Bright Language, we constantly work to evolve and enhance our protocols and proctoring tools to protect the integrity of the exams and credentials.

Let’s explore why the use of proctoring tools are essential in the academic field and how they can enhance the security of online tests.

1. Customized Security Levels

One of the key features of the proctoring tools offered for Bright Language exams is the ability to adapt the level of security based on the specific requirements of each test. This flexibility allows institutions to choose from standard, intermediate, and advanced security settings, depending on the nature of the exam and the desired level of monitoring. For instance, a standard security setting may include basic identity verification, browser control, and AI-driven behavior analysis, while an advanced setting may incorporate the use of additional cameras and browser lockdown. At Bright Language we offer many different layers of security, to answer to the new challenges in online testing.

2. Candidate identity verification

Another crucial aspect of proctoring tools is their ability to authenticate the candidate’s identity and prevent credentials falsification. By verifying the identity of test-takers and ensuring that the person taking the test is indeed the one who is supposed to, these tools help maintain the credibility of online certificates specially for high-stakes tests. Each candidate taking a proctored Bright Language test must present a valid ID that will be verified by our team prior to validating the assessment certificate.

3. Authentication of Certificates

Bright Language digital certificates have been designed to prevent credential falsification and fraud. Each certificate has a unique document number that allows educational institutions and organizations to verify the authenticity of the certificates upon submission. This authentication process adds an extra layer of security, giving institutions and employers confidence in the validity of online credentials.

4. Accessibility and equal opportunities

Implementing proctoring tools for online tests can be an accessible solution compared to traditional in-person proctoring. Candidates can access and take recognized and high-stakes tests without having to travel long distances or waiting for months to take a test on site, making language testing available for every corner of the world.
Organizations as well are benefited by avoiding the complicated logistics and costs of hosting in-person exams. Additionally, online proctoring allows for greater scalability, enabling institutions to administer tests to a larger number of students without increasing costs significantly.

Conclusion

In conclusion, proctoring tools play a crucial role in maintaining the integrity and security of online tests in the academic field and opening the doors of education and opportunities for everyone. By offering customized security levels, authenticating certificates, and enhancing test integrity, at Bright Language we continue to work to ensure that online assessments are reliable, valid, and secure. As online education continues to grow, reliable proctored assessments are becoming essential for institutions looking to uphold academic standards and protect the value of their credentials.

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Bright Recruitment: a dynamic language test to optimize the recruitment of your employees https://brightlanguage.com/blog/2024/03/20/bright-recruitment-a-dynamic-language-test-to-optimize-the-recruitment-of-your-employees/ Wed, 20 Mar 2024 08:29:04 +0000 https://brightlanguage.com/?p=12582 The post Bright Recruitment: a dynamic language test to optimize the recruitment of your employees appeared first on Bright Language EN.

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Bright Language offers a new solution dedicated to companies and professionals to facilitate the recruitment of the best talents and certify the English level of their teams.

What is Bright Recruitment?

Bright Recruitment is an English language skills assessment designed specifically to help companies improve and simplify their future talent selection process and improve the learning experience of their teams.

What skills are assessed?

Bright Recruitment consists of a listening and written comprehension test with optional extension modules assessing expression skills.

Bright Recruitment is structured as follows:

  • Listening comprehension
  • Written comprehension
  • Written expression (optional)
  • Oral expression (optional)

Thus, it makes it possible to measure different assessment points:

  • Reading and oral comprehension
  • Grammar
  • Vocabulary
  • Syntax
  • Listening comprehension

The benefits of Bright Recruitment

In addition to being fast and efficient, Bright Recruitment is a test recognized by recruitment professionals offering many advantages:

  • Objectivity: Bright Recruitment allows organizations to make decisions based on precise and impartial data.
  • Reliability: the test provides transparent and consistent results, correlated to the scale of the Common European Framework of Reference for Languages (CEFR).
  • Added value: With Bright Recruitment, companies can attract the best talent by providing valuable feedback with a recognized certificate.
  • Security: The assessments are 100% compliant with data privacy regulations and GDPR. The candidate and the company thus have the assurance that the processing of the information collected is completely secure.

Bright Recruitment in practice

With an average duration of 30 minutes, the test takes place on our Bright Language management platform available in 14 languages and easily adaptable to the needs of your organization, whatever its size and activity, it allows you to offer a remotely monitored online assessment.

In addition, the platform offers ongoing support and integration possibilities via your API.

Once the test has been assigned by the test administrator, the candidate receives their access codes on their email address.

Once the test is completed, an instant assessment report can be downloaded in PDF format. A second error report is also available on the platform.

The scores obtained are correlated to the CEFR levels.

Bright Recruitment, the language solution chosen by companies

Optimizing employee recruitment is an essential approach for organizations to ensure their growth, competitiveness and sustainability. For them, it is about ensuring that they have the most suitable profiles to meet their current and future needs.

It is with this in mind that Bright Recruitment was designed and developed. Thousands of organizations each year choose our tests to assess their teams in order to increase the attraction and retention of talent by recruiting candidates with the required language skills.

For more information on Bright Recruitment, check our page and do not hesitate to contact us!

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Language skills and artificial intelligence : two closely linked dynamics https://brightlanguage.com/blog/2023/06/01/language-skills-and-artificial-intelligence-two-closely-linked-dynamics/ Thu, 01 Jun 2023 07:07:26 +0000 https://brightlanguage.com/?p=12391 The emergence of technologies based on artificial intelligence (AI) is disrupting all human activities. Health, transport, finance, education, all areas of society are affected by this ongoing revolution. In this context, mastering language skills is more than ever a major challenge for each of us, especially in the world of work. Artificial intelligence as a…

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The emergence of technologies based on artificial intelligence (AI) is disrupting all human activities. Health, transport, finance, education, all areas of society are affected by this ongoing revolution. In this context, mastering language skills is more than ever a major challenge for each of us, especially in the world of work.

Artificial intelligence as a catalyst for increasingly international communication

Currently, technologies based on artificial intelligence (AI) are experiencing an unprecedented boom. Those based on machine learning in particular offer incredible possibilities in many sectors such as language processing and understanding, image recognition and even robotics.

Faced with this dazzling growth of AI, the mastery of more than one language by individuals is becoming increasingly relevant. Indeed, if advances in artificial intelligence can contribute to facilitating and revolutionizing language learning, they also imply that more and more of us may be able to evolve in a context of international communication.

Indeed, if AI has generated a lot of expectations and fears, it will also, paradoxically, put the human being back at the heart of society. Indeed, human skills such as critical thinking, creativity and interpersonal communication will become even more essential than today.

In doing so, having strong language skills will constitute an even more undeniable competitive advantage than today to evolve in this multilingual world. For example, being able to speak another language fluently and accurately demonstrates understanding and respect for different cultures. Likewise, knowing how to speak several languages also helps to establish a relationship of trust with people from all over the world.

Language learning at the heart of the challenges of the world of work

If there is one area that AI will leave its mark on in the years to come, it is the professional field. In fact, it is also in this area that mastering languages will become an important additional asset for companies.

Indeed, with AI, many routine jobs will become more and more automated (in fact, we are already seeing this today), leading to an increasing demand for soft skills, particularly language skills. This implies that knowing how to speak several languages will practically become a must in the professional field.

In the business world, this means that employees are going to have to acquire increasingly greater and more precise language skills. In doing so, work organizations must be prepared to offer their employees fast and effective language learning conditions to enable them to acquire new skills and take on new responsibilities.

By providing language training and support, organizations can help their employees transition to new responsibilities, which ultimately increases their job satisfaction and motivation.

To support all players in this dynamic AI – linguistic skills, Bright Language offers solutions that are more reliable, dynamic, and efficient.

All our tests are designed to support recruitment, mobility, student admissions to universities, etc.

To find out more about the Bright Language tests, please visit brightlanguage.com or contact us.

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Five Star: 1 global language test to assess all 5 skills with remote supervision https://brightlanguage.com/blog/2022/04/29/five-star-1-global-language-test-to-assess-all-5-skills-with-remote-supervision/ Fri, 29 Apr 2022 07:53:17 +0000 https://brightlanguage.com/?p=12109 As its name suggests, it is THE star test among the language assessment tests offered by Bright Language. Designed to assess the 5 skills and correlated with the CEFR levels in a complete, stress-free and reliable way, the Five Star is the ideal tool for all those who wish to accurately assess their overall proficiency.…

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As its name suggests, it is THE star test among the language assessment tests offered by Bright Language. Designed to assess the 5 skills and correlated with the CEFR levels in a complete, stress-free and reliable way, the Five Star is the ideal tool for all those who wish to accurately assess their overall proficiency. Currently available in five different languages and now also proctored to allow candidates to take a remote test in a secure and reliable environment. Discover Five Star Secure!

What is the Five Star test?

Five Star is a comprehensive online language assessment focused on both oral and written skills.

Reliable and efficient, this test assesses more precisely all the skills defined by the Common European Framework of Reference for Languages (CEFR).

It is based on the following three assessment pillars:

  • written and oral comprehension
  • written expression
  • oral communication (interaction with an expert)

Who is the Five Star test for?

Five Star is the perfect test to assess overall language skills quickly, comprehensively and efficiently, ideal for :

  • students to obtain their master’s or engineering school diploma;
  • students completing their application to Universities around the world, wishing to study abroad;
  • international companies or companies recruiting new teams for posts requiring interaction with foreign clients;
  • employees and collaborators within the framework of the “Learning and Development” actions at their companies.

In general, the Five Star is the ideal language test to assess a candidate’s overall level as accurately and efficiently as possible.

Increased reliability and security thanks to remote monitoring

The Five Star test can be taken on site or remotely proctored on our Bright Language online platform, at the desired time and place.

The Bright Secure system makes it possible to verify the identity of the candidate before taking the test, and monitoring the test conditions, ensuring the same security measures as those in place at an accredited test center.

The candidate and his computer screen are filmed and recorded throughout the duration of the test.

Finally, the recordings of the exam sessions are also verified by examiners who certify or not, the conformity of the conditions for taking the test.

Thus, at Bright Language, we make every effort to guarantee the security and authenticity of our remote tests for all candidates.

The advantages of taking the Five Star test remotely are numerous:

  • a complete and thorough assessment of 5 language skills, corrected by experts
    candidates can take the test safely, without the need for travel, at any time.
    no specific session dates
  • Report available in 14 languages
  • simplicity, speed and reliability of results

Finally, the Five Star test is offered at very competitive rates for a very high quality assessment.

For more information contact us.

More information on the Five Star test: https://brightlanguage.com/five-star/

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Join us at the BridgeUniverse Summit ! https://brightlanguage.com/blog/2022/04/20/join-us-at-the-bridgeuniverse-summit/ Wed, 20 Apr 2022 14:28:53 +0000 https://brightlanguage.com/?p=12091 A virtual 3-day webinar We are excited to share with our community that Bright Language will be participating in the Bridge Universe Testing Summit “English Language Testing: High Stakes for Learners & Teachers”. A virtual 3-day webinar with expert panels discussing the newest advancements in testing and assessing English. We would like to invite you…

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A virtual 3-day webinar

We are excited to share with our community that Bright Language will be participating in the Bridge Universe Testing Summit “English Language Testing: High Stakes for Learners & Teachers”. A virtual 3-day webinar with expert panels discussing the newest advancements in testing and assessing English.

We would like to invite you to join us on April 26 to hear from our CEO Cathleen Mahoney exchanging with other experts in the Industry-Specific Language Evaluation panel. Save the date !

Bright Language Tests

You can also participate in our April 28th session, where we will be discussing how our proctored tests are creating more opportunities for candidates and students around the world.

We are looking forward to this great opportunity of meeting and interacting with our community!

For more information about registration and participation for this free event on April 26-28, with 40+ speakers please visit https://bridge.edu/tefl/blog/summit/

See you at the Summit 🙂

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BLISS, five letters to assess oral communication in real-time in a professional context https://brightlanguage.com/blog/2022/03/28/bliss-five-letters-to-assess-oral-communication-in-real-time-in-a-professional-context/ Mon, 28 Mar 2022 07:06:00 +0000 https://brightlanguage.com/?p=12064 Characteristics, advantages, target audience, procedure… discover everything you need to know about the BLISS “Bright Language International Speaking Solution”, Bright Language’s international speaking skills solution. What is the BLISS test? This is a real-time assessment by Microsoft Teams or by phone with an expert, who adapts the test to the level of the candidate as…

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Characteristics, advantages, target audience, procedure… discover everything you need to know about the BLISS “Bright Language International Speaking Solution”, Bright Language’s international speaking skills solution.

What is the BLISS test?

This is a real-time assessment by Microsoft Teams or by phone with an expert, who adapts the test to the level of the candidate as the conversation progresses.

The main objective is to reveal the potential of the candidate in a professional context.

The results are available within 15 minutes of the interview, in the form of a report or a certification. A work on report is also available upon the candidate’s request.

Results are also correlated with the European CEFR framework.

The BLISS test offers an efficient and reliable assessment of language skills with emphasis in the oral expression.

The speaking assessment is available in 5 languages (English, German, Spanish, Italian, French as a foreign language).

The latest updates

Already available by phone, the oral communication test is now also available via the Microsoft Teams video conferencing application.

The BLISS test is a dynamic and interactive test allowing candidates to express themselves according to their level in a scenario similar to a real work situation.

With the exponential increase of international meetings by video conference, being able to express fluently in a foreign language is a bigger priority for organizations.

Who is the BLISS test for?

The BLISS test is intended for all candidates wishing to assess their oral language skills, in particular oral expression and interaction, in a large number of professional situations (telephone conversations, meetings, conferences, presentations, etc.).

In doing so, it is particularly important for employees and teams whose missions require them to speak a foreign language on a daily basis.

Today, the BLISS test is also used by many human resources (HR) managers to assess candidates for management positions and employees who wish to develop their career Today, the BLISS test is also used by many human resources (HR) managers to assess candidates for management positions and employees who wish to develop their career within the company and internationally.

How is the level of oral languages of candidates assessed?

The interview generally is structured in 3 stages. An exchange or conversation format between the candidate and the expert, the main objective being to evaluate the quality of the speech, the professional vocabulary, comprehension and fluidity.

The first stage focuses on the presentation of the candidate, the second stage develops around the activity or the professional life of the candidate, and in a third stage, the expert will direct his questions according to the exchange and the candidate’s answers.

Like all the Bright Language tests, one of the great strengths of the BLISS test is the reliability of accurately assessing the candidate’s language level.

Advantages and characteristics of the BLISS test

To summarize, the BLISS test consists of:

  • 1 online Bright test.
  • 1 oral communication test by Microsoft Teams or by telephone with an expert.
  • 5 Languages tested: French, English, German, Spanish, Italian.

Bright Language offers an easy to manage, reliable and effective test format that accurately assesses the language skills of candidates and team members.

Learn more about the BLISS test: https://brightlanguage.com/bliss/

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The costs of language misunderstanding https://brightlanguage.com/blog/2021/05/24/the-costs-of-language-misunderstanding/ Mon, 24 May 2021 07:51:44 +0000 https://brightlanguage.com/?p=11249 The post The costs of language misunderstanding appeared first on Bright Language EN.

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Today, it is estimated that more than 7,000 languages are spoken in the world, without considering the countries with several official dialects. Thus, in a globalized economy, it is easy to understand that having multilingual employees is a major challenge for companies. This allows more business opportunities of course but also, to reduce costs.

Multilingualism: what is the economic impact?

In 2006, the European Commission’s ELAN report (Effects on the European Union Economy of Shortages of Foreign Language Skills in Enterprise) found that 11% of businesses lost at least 1 contract, for the simple reason that their staff lack multilingual skills. After several studies, the CEREQ (French Qualifications Study and Research Center), published in early 2016, concludes that this lack of language skills in companies must be rectified fairly quickly.

Thanks to these studies, we now know that multilingualism has an economic impact. and that it contributes to the productivity and profits of companies. In France, for example, the working language is French, but with the opening up of the economy and numerous commercial partnerships with other countries, English has made its foray into the business. And it is not the only major international language with an economic impact. Spanish, Arabic, Russian (widely used in Eastern Europe) … have also entered trade.

Companies established in non-French-speaking countries which wish, for example, to establish partnerships in Africa must master French, which is the language most used for trade negotiations. In addition, mastering local languages is also important to be able to do business in certain regions of the world.

One in six businesses will experience losses due to a lack of language skills and cultural awareness. In Switzerland, for example, the economic value of multilingualism is estimated at over 10% of GDP. This is because people are able to work easily in several languages in a large number of companies and organizations. Many companies understand and seize this opportunity to differentiate themselves and grow the value of their services or products.

What solutions can we imagine for the lack of mastery of linguistic skills?

To win international markets, a company can simply hire a translator-interpreter to communicate and negotiate. But this solution might not be the best in some cases such as setting up long term international partnerships.

First, it is a solution that may prove to be more costly for the business, without really solving the problem in the long run. As a translator-interpreter is not a full time employee of the organization, he / she will be less involved in achieving goals. Beyond this economic aspect, it can also have serious security implications. For example, imagine a mechanic in aeronautics who does not understand his team leader’s instructions well because of poor command of the language in which the latter is expressed. This can have an impact on the setting of the device and consequently on the life of passengers during a flight.

It is therefore recommended that companies look for more long term solutions to improve the language skills of their employees. With the advantage of being inexpensive while increasing their competitiveness in the international market, developing the language skills of a company’s teams is essential. In addition, it helps to retain employees who will see their professional and personal skills increase.

For more than 30 years, at Bright Language, we have supported companies in all sectors and more broadly all socio-economic players to develop and certify the language skills of their employees. Thanks to our internationally recognized tests, we help organizations assess the language level of their employees quickly, reliably and objectively. And therefore, contributing to their growth and impact.

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